Privacy Policy
Last updated: 20 July 2026
Welcome to The Perinatal Psychiatrist. Protecting your personal information is important to us. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website or contact our practice.
This policy applies to our website and enquiries made through it. If you become a patient, you will receive a separate Patient Privacy Notice explaining how your clinical information is processed.
1. Who We Are
Practice Name: The Perinatal Psychiatrist Ltd.
Consultant Psychiatrist: Dr Afraa Delvi
Email: Afraa.Delvi@theperinatalpsychiatrist.com
Website: www.theperinatalpsychiatrist.com
We are the Data Controller for the personal information collected through this website.
2. Information We Collect
Depending on how you use our website, we may collect: Information you provide
● Name
● Email address
● Telephone number
● Reason for enquiry
● Preferred appointment dates
● Information you choose to include in contact forms or emails
Please avoid including detailed medical information in website contact forms unless specifically requested.
Information collected automatically
When you browse our website we may collect:
IP address
Browser type
Device information
Pages viewed
Time spent on the website
Cookies and similar technologies
3. How We Use Your Information
We use your information to:
Respond to enquiries
Arrange appointments
Manage bookings
Improve our website
Maintain website security
Meet legal and regulatory obligations
We will never sell your personal information.
4. Lawful Basis for Processing
Under UK GDPR we rely on one or more of the following lawful bases:
Your consent
Performance of a contract or steps prior to entering a contract
Compliance with legal obligations
Legitimate interests in operating and improving our practice
Where special category health information is processed, we will do so in accordance with applicable UK data protection legislation.
5. Cookies
Our website may use cookies to:
Improve website performance
Remember user preferences
Analyse website traffic
Maintain website security
You can control cookies through your browser settings.
6. Website Analytics
We may use website analytics services to understand how visitors use our website. These services collect anonymised or pseudonymised information where possible and help us improve our services.
7. Online Booking
If you book an appointment through our online booking system, your information will be securely transferred to our clinical practice management system (Semble).
Information collected during booking will only be used for arranging and managing your care.
8. Third-Party Services
Our website may use trusted third-party providers including:
Squarespace
Semble
Email services provided by Google Workspace
Semble pay via Stripe
Google Search Console
These organisations process personal information only where necessary and are required to maintain appropriate security measures.
9. Data Security
We take appropriate technical and organisational measures to protect your information, including:
Secure encrypted website (HTTPS)
Password-protected systems
Access controls
Secure clinical record systems
Regular software updates
Confidentiality obligations
While we take reasonable precautions, no method of internet transmission can be guaranteed to be completely secure.
10. How Long We Keep Information
Website enquiries are retained only for as long as necessary to respond to your enquiry and comply with legal obligations.
If you become a patient, your records will be retained in accordance with applicable legal, regulatory and professional requirements.
11. Your Rights
Under UK data protection law you may have the right to:
Access your personal information
Request correction of inaccurate information
Request erasure in certain circumstances
Restrict processing
Object to processing
Request data portability where applicable
Withdraw consent where processing is based on consent
Some rights may be limited where legal or professional obligations apply.
12. Complaints
If you have concerns about how your information is handled, please contact us in the first instance.
You also have the right to complain to the Information Commissioner’s Office (ICO).
13. External Links
Our website may contain links to external websites. We are not responsible for the privacy practices of those websites.
14. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this website.
Contact Us
If you have any questions about this Privacy Policy or how your personal information is handled, please contact:
THE PERINATAL PSYCHIATRIST LTD
Email: Afraa.delvi@theperinatalpsychiatrist.com
